Lenny's Podcast · January 19, 2025
10 growth tactics that never work | Elena Verna (Amplitude, Miro, Dropbox,
with Elena Verna
Featured insight
Growth teams should prioritize building earned channels (virality, word-of-mouth, user-generated content) over paid channels. Owned channels create sustainable competitive advantages that competitors can't buy their way into. — Elena Verna
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